Conclusion

We are fortunate to have effective vaccines in our COVID-19 fighting toolkit at this point in the pandemic. In order for vaccine delivery and distribution to succeed, last mile vaccine information distribution needs to reach as many Americans as possible. In eight fast-paced weeks, our team, state partners, community organizations, and video creators proved that simple strategies like supporting trusted messengers, producing culturally relevant video content in multiple languages, and testing state vaccine information can be impactful and feasible on short timelines. In the short term, they will help your team reach more immigrant community members effectively. In the long term, they will make your public health communications more inclusive, responsive, and most importantly trustworthy.