Environmentalism for Sale

Please join us as Ricardo Bayon and John Shilling explore innovative ways to convert sustainability into a valued service in the marketplace. They will discuss the ingenuity and capital required to create demand and profit for environmental services. Furthermore, utilizing examples of successful and unsuccessful endeavors, both at home and abroad, they will identify the market conditions and interventions necessary to foster the growth and success of these environmental businesses.

Participants

• John Shilling
  Senior Advisor and Trustee, The Millennium Institute
• Ricardo Bayon
  Fellow, New America Foundation