About Us

The program on Profits & Purpose aims to examine and enhance the ways we harness private energies and resources for public purpose. Through research, policy recommendation and public programming, Profits & Purpose seeks to improve the ways we design and finance solutions to poverty, inequality and opportunity, focusing on social entrepreneurship, innovation and public-private partnerships to strengthen investment in human and physical capital in the U.S. and around the world.

Profits & Purpose is led by Georgia Levenson Keohane, a New America Senior Fellow and Director, based in New York City. Launched in the fall of 2014, Profits & Purpose has spearheaded two major initiatives: the first, with support from the Rockefeller Foundation, focuses on innovative finance for development, assessing the efficacy of new financing approaches to address a broad range of challenges, from global health and economic inclusion to climate change and disaster response. The second, Bretton Woods II, is a new business model for social finance harnessing analytics, advocacy and financial tools to channel part of the $25 trillion controlled by long term asset holders into strategic investments in social impact that address root causes of volatility. Profits and Purpose is also readying a project on social entrepreneurship in China.

Profits & Purpose also engages audiences through regular reporting and media commentary on topics at the intersection of business and society, and through discussion series and live events at New America and partner venues.