5 Ways to Use Predictive Analytics in an Ethical Manner

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Media Outlet: eCampus News

Manuela Ekowo and Iris Palmer's work on predictive analytics in higher education was cited in eCampus News:

Predictive analytics–analyzing past student data to predict various things about current and prospective students–can help institutions meed enrollment and financial goals, according to a new policy paper from New America. Because without ethical practices, the use of student data could end up hurting students’ academic progress instead of helping it.

“For example, without a clear plan in place, an institution could use predictive analytics to justify using fewer resources to recruit low-income students because their chances of enrolling are less sure than for more affluent prospective students,” according to the report, authored by Manuela Ekowo and Iris Palmer.

In the News:

Manuela Ekowo was a policy analyst with the Education Policy program at New America. She provided research and analysis on policies related to higher education including innovations in higher education delivery, the use of technology, open educational resources (OER), and ensuring equitable outcomes for underrepresented students.

Iris Palmer is a senior policy analyst with the Education Policy program at New America. She was previously a senior policy analyst at the National Governors Association.